Market Simulators
A market simulator turns conjoint analysis results into a strategic decision-making tool. The results are practical, intuitive, and directly tackle managerial issues. As just one example, a market simulator could tell you whether you would be better off improving the speed of your product by 25% as opposed to extending the warranty by one year.Learn More
NEWA powerful, feature-rich, Windows-based tool you run on your computer. Replaces many of the functions of the legacy SMRT software.
Learn More
The streamlined and attractive online tool used to view conjoint analysis results. Typically used by end clients.
Learn More
A browser-based tool for tabulating MaxDiff results as well as TURF optimization to find optimal bundles of items that motivate buyers.
Learn More
LEGACYThis capable Windows application was the default Sawtooth Software simulator for decades. An optional add-on gives you the ability to perform optimization searches.
Learn More
