Hi, I need to run numerous logit runs on my dataset for different segments. For example, I want to be able to compute utilities first for the entire dataset (total > 1500 respondents), then only for respondents in specific geographies (5 different possible locations), then by customer age, then by the combination of location and age, etc.
The outcome of all this will be used in a market model aiming at testing different offers on various customer segments in order to determine which one(s) we will keep.
The only way I found to be able to do this with SMRT is to create segments for first each segmentation criteria, and then for all the combination of those criteria (e.g. Location 1 and Age range 1, Location 1 and Age range 2, etc.). Overall, I will have to run more than 100 logit runs (even though all of them will not be exploitable).
Is there a way to process batch logit runs with SMRT, i.e. automatically performing logit runs on a predefined list of segments?
Thanks in advance for your help