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Amsterdam 2014 Conference - further details?


When can we expect further details on the Amsterdam event? So far we only have the date ( October 20-23 ) and the details for entering a paper on the final day presentations.

I realize it's rather early in the year, but do you have any ideas when we can expect the rest of the information (detailed schedule, venue, pricing)?

Kind regards,
asked Feb 10, 2014 by Michal Dudek Bronze (545 points)

1 Answer

0 votes
Thanks for your interest!

Venue is the Renaissance Amsterdam hotel, just a few blocks from the train station in Amsterdam.

Pricing will be somewhere around 600 Euros per day.

We will select the papers for the final day (Thursday of the event) during April, so towards the end of April we should have more information on that.  We are still formulating our plans for the Mon-Wed meetings.  Topics that are quite likely to be presented (but are not yet confirmed) are:

Methods of Market Segmentation: two 4-hour sessions (cluster, latent class, trees, random forests, ensembles, etc.).  This will be taught by a non-Sawtooth Software marketing scientist expert from the US (Joseph Retzer).

Introduction to Menu-Based Choice (Bryan Orme)

Topics on using Sawtooth Software's CiW system for general computer interviewing (probably taught by Gary Baker)

Introduction to Cluster Ensemble Analysis (CCEA) (Keith Chrzan)

Advanced Discrete Choice Topics (Turbo Choice sessions, still in development)

Probably presentations on market simulations, answering business questions with conjoint analysis (probably taught by our colleagues at SKIM Group)

Other marketing science tutorials still in proposal stages
answered Feb 10, 2014 by Bryan Orme Platinum Sawtooth Software, Inc. (148,340 points)