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How does Swatooth compute the revenue?

Thanks a lot for this very helpful answer. I am indeed working under the exhaustive search configuration. I guess the last thing I would need to understand to make total sense of it would be how does Sawtooth compute revenue for each simulation?
I read that revenue equaled price * share * market size, but I cannot retrieve the results when I manually do the calculation, meaning that I don't understand how Sawtooth computes market size.
asked May 15 by anonymous

1 Answer

0 votes
The option to modify the market size is found in the Revenues and Costs window in the simulator.
answered May 15 by Walter Williams Gold Sawtooth Software, Inc. (18,680 points)
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