Sawtooth Software: The Survey Software of Choice

Vlada Pleshcheva

Vlada Pleshcheva

Vlada Pleshcheva is a PhD candidate at the Humboldt University Berlin, Germany, under the supervision of Prof. Dr. Daniel Klapper. Her research interest lies in estimating consumers’ willingness-to-pay for energy efficiency of energy-using durable goods and subsequent policy implications.

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Indrani Saran

Indrani Saran

Indrani Saran is a post-doctoral associate at the Duke Global Health Institute, working with Professor Wendy O’Meara. Her research applies economic analysis methods to better understand how patients and providers use new information to update their health beliefs and make treatment decisions. Her current work examines these issues in the context of improving malaria treatment in Kenya.

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Claudia Reichelt

Claudia Reichelt

Claudia Reichelt is a 26-year-old student at the University of Muenster, Germany. She is currently finishing her Master of Science in Business Administration (Major: Marketing, Minor: Management). During her studies she gained valuable working experience, particularly in the FMCG industry, within Germany as well as in the UK.

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Melanie Franke

Melanie Franke

Melanie is a PhD student at the Department of Finance at the RWTH Aachen University. Her research concentrates on sustainable real estate, for example energy efficiency of buildings. Therefore, she evaluates whether and how legal requirements influence the perception of green residential properties from the consumer’s point of view.

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Silvia Angelova

Silvia Angelova

Silvia, 28 years old, is studying Transport Economics at the Technische Universität Dresden. As part of her master’s thesis she is going to conduct a research in the field of transport mode choice. She will empirically analyze the decision making process for every day and long-distance trips. The main research question is how the choice of transport mode for every day and long-distance trips differs and which attributes influence the decision making process in both cases. Different trip purposes will also be taken under consideration, in order to conclude how the trip purpose influences the transport mode choice for every day and long-distance trips. In order to collect the data she is going to carry out a Choice-based Conjoint Analysis.

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Julia Veitl

Julia Veitl

Julia is currently completing her Master of Science in Technology and Management at the Technical University of Munich. During her studies, Julia spent one academic semester at the Sogang University in Seoul (South Korea) and one at the Université du Québec à Montréal (Canada).

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Lilli Leirich

Lilli Leirich

Lilli is a doctoral student at the University of Trier (Germany). After graduating from the University of Siegen (Germany) with a B.Sc. in Business Administration and a M.Sc. in Management and Markets she worked as a science assistant at the Baden-Wuerttemberg Cooperative State University (DHBW) in Mannheim (Germany). Now, there she supervises a project concerning the establishment and promotion of entrepreneurial spirit and a vital startup culture.

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Cam Carlson

Cameron D. Carlson

Cam serves as both the Director of the Center for the Study of Security, Hazards Response and Preparedness (C-SSHRP) as well as the Homeland Security and Emergency Management (HSEM) undergraduate and graduate programs at the University of Alaska Fairbanks. Cam recently completed his PhD. (2017) and utilized Best Worst Scaling (BWS) and Total Unduplicated Reach and Frequency (TURF) in his investigation as to the workforce education needs for those employed within the homeland security and emergency management enterprise.

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Philip Womble

Philip Womble

Philip Womble is an attorney and a PhD Candidate in the Stanford Emmett Interdisciplinary Program in Environment and Resources (E-IPER) specializing in water policy and water markets. He received his JD from Stanford Law School in 2016. Philip's research couples his formal training in hydrology and law with insights and tools from economics, ecology, and operations research to study how states in the western U.S. can more efficiently allocate water while also protecting the environment.

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Nikolai Cook

Nikolai Cook

Nikolai is a PhD Candidate in Economics at the University of Ottawa. His interests include Environmental and Labor Economics. Nikolai uses Sawtooth Software as a mobile laboratory to measure discrimination in the labor market. More information, and current research can be found at www.nikolaimcook.com.

Grant Recipient Profiles

Check out the profiles of our Academic Grant Recipients.

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Lighthouse Studio

Lighthouse Studio is our flagship software for producing and analyzing online and offline surveys. It contains modules for general interviewing, choice-based conjoint, adaptive choice-based conjoint, adaptive choice analysis, choice-value analysis, and maxdiff exercises.

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