Sawtooth Software: The Survey Software of Choice

Title Author Hits
How Many Holdout Tasks for Model Validation (2015) Super User Hits: 12840
Which Conjoint Method Should I Use? (2014) Super User Hits: 29422
Which Conjoint Method Should I Use? (2013) Super User Hits: 18767
The Basics of Interpreting Conjoint Utilities Super User Hits: 12250
MBC Methodology Super User Hits: 12610
Understanding Conjoint Analysis in 15 Minutes (1996) Super User Hits: 6602
Managerial Overview of Conjoint Analysis (2009) Super User Hits: 5439
Understanding the Value of Conjoint Analysis (2009) Super User Hits: 4871
Which Conjoint Method Should I Use? (2009) Super User Hits: 5780
Interpreting Conjoint Analysis Data (2009) Super User Hits: 7032
A Short History of Conjoint Analysis (2009) Super User Hits: 2980
Analysis of Traditional Conjoint Using Excel: An Introductory Example (2009) Super User Hits: 6126
Introduction of Quantitative Marketing Research Solutions in a Traditional Manufacturing Firm: Practical Experiences (2009) Super User Hits: 2599
Including Holdout Choice Tasks in Conjoint Studies (2015) Super User Hits: 3861
Conducting Full-Profile Conjoint Analysis over the Internet (1998) Super User Hits: 2694
Sample Size Issues for Conjoint Analysis Studies (2009) Super User Hits: 6488
Assessing the Monetary Value of Attribute Levels with Conjoint Analysis: Warnings and Suggestions (2001) Super User Hits: 3615
Commercial Use of Conjoint Analysis in Europe: Results and Critical Reflections (1992) Super User Hits: 2427
Assessing Unacceptable Levels in Conjoint Analysis (1987) Super User Hits: 2475
Assessing the Validity of Conjoint Analysis--Continued (1997) Super User Hits: 2776
What We Have Learned from 20 Years of Conjoint Research: When to Use Self-Explicated, Graded Pairs, Full Profiles or Choice Experiments (1997) Super User Hits: 2832
Three Ways to Treat Overall Price in Conjoint Analysis (2007) Super User Hits: 3344
Conjoint Analysis: How We Got Here and Where We Are--An Update (2004) Super User Hits: 3221

Sawtooth Software

6:30 AM to 5:30 PM Mountain Time
(GMT-6; GMT-7 Autumn/Winter)
Monday through Friday

Phone: +1 801 477 4700
Fax: +1 801 434 5493
Email: support@sawtoothsoftware.com

SKIM Software

9:00 AM to 5:30 PM Central European
(GMT+2; GMT+1 Autumn/Winter)
Monday through Friday

Phone: +31 10 282 3500
Fax: +31 10 282 3560
Email: software@skimgroup.com
Online: www.skimgroup.com

Lighthouse Studio

Lighthouse Studio is our flagship software for producing and analyzing online and offline surveys. It contains modules for general interviewing, choice-based conjoint, adaptive choice-based conjoint, adaptive choice analysis, choice-value analysis, and maxdiff exercises.

Try Lighthouse Studio

  Buy Lighthouse Studio

Getting Started with Conjoint Analysis

New to conjoint analysis? Pick up a copy of Bryan Orme's best-selling book today!

Learn More