Sawtooth Software: The Survey Software of Choice

MBC Help Manual

Menu-Based Choice (MBC) is software for analyzing a variety of menu-based and discrete choice problems in survey-based market research. It does not design the questionnaires or collect the data. It does, however, analyze results and provide a market simulator. [July 5, 2013]

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Sawtooth Software

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Lighthouse Studio

Lighthouse Studio is our flagship software for producing and analyzing online and offline surveys. It contains modules for general interviewing, choice-based conjoint, adaptive choice-based conjoint, adaptive choice analysis, choice-value analysis, and maxdiff exercises.

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