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Why Choose Sawtooth Software for General Computer Interviewing

Sawtooth Software is perhaps best known for its leadership in conjoint analysis software and advanced analytics, but our general interviewing software has long been a staple for our business. In fact, we've been a leader in computer interviewing since the 1980s.

Our online interviewing software (SSI Web) is a powerful, affordable platform. Our training is in market research, so SSI Web includes the advanced interviewing features and data export options that researchers need. Our online interviewing software offers capabilities you might not expect from a system in its price class.

SSI Web Capabilities

  • Easy-to-use, template-based authoring on your own PC
  • Supported question types: numeric, radio, check-box, combo-box, open-end, ranking, constant-sum, grid-style questions (including mixed question types), adaptive and choice-based conjoint analysis
  • Randomization of pages, questions, and response options
  • Data piping
  • Constructed (dynamic) lists
  • Automatic question response verification
  • Complex skip patterns (pre- and post-skip logic)
  • Quota control
  • Foreign language character support
  • Questionnaire preview and testing on local PC
  • Ability to create your own custom questions with HTML and "Free Format" question type
  • Power users may insert HTML, JavaScript, or Perl
  • Respondent re-start (without cookies)
  • Similar look across different browsers, including Mac and legacy browsers
  • Automatic respondent password generation, or import from text file
  • Link to/from other online interviewing systems and websites
  • Online administrative module for real-time reports, download, and data management
  • Exports to common formats (including Excel, SPSS), with labels
  • Comprehensive HTML hooks for CSS templates for customizing the style
  • Self-hosting or available hosting service from Sawtooth Software
  • Server setup on UNIX, Linux, or Windows
  • Superior throughput (including mod_perl compatibility)
  • CAPI-based interviewing option (without Web connection)
  • Responsive, free technical support
  • One-time purchase fee
  • No charges per study or data point

Users of our software include Fortune 1000 companies in consumer and business-to-business markets, government agencies, market research firms, and universities. These organizations use our software for product and pricing research, social policy inquiries, epidemiological studies, academic investigations, and opinion polling.

Because our people have been pioneers in computerized data collection as well as the development of advanced data analysis techniques, our products have set standards in their fields.

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