Sawtooth Software: The Survey Software of Choice

Hit statistics from our website single out these most actively downloaded papers. Maybe the titles are just catchy, or perhaps the content of these papers indeed merits their wide appeal.

Most of these papers are extracted from the book, "Getting Started with Conjoint Analysis." Read the review from Marketing Research Magazine, Winter 2005 or purchase a copy at $45 per book plus shipping.

Want to learn more about conjoint analysis? Use our Interactive Training Module to learn more.

Lighthouse Studio

Lighthouse Studio is our flagship software for producing and analyzing online and offline surveys. It contains modules for general interviewing, choice-based conjoint, adaptive choice-based conjoint, adaptive choice analysis, choice-value analysis, and maxdiff exercises.

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