Sawtooth Software: The Survey Software of Choice

Title Author Hits
Choice Experiments for Pharmaceutical Market Research (2015) Bryan Orme Hits: 14017
Perceptual Choice Experiments: Enhancing CBC to Get from Which to Why (2015) Super User Hits: 14386
The Random Regret Minimization Choice Modeling Paradigm: An Introduction with Empirical Tests (2014) Nathan Bryce Hits: 16063
Scale Constrained Latent Class (2013) Bryan Orme Hits: 9562
Discover-CBC: How and Why It Differs from Lighthouse Studio’s CBC Software (2017) Bryan Orme Hits: 13672
Using Choice-Based Conjoint To Assess Brand Strength and Price Sensitivity (1996) Super User Hits: 4308
Using Conjoint Analysis in Pricing Studies: Is One Price Variable Enough? (1992) Super User Hits: 3836
Getting the Most from CBC (2003) Super User Hits: 4023
History of Sawtooth Software's CBC Program (2011) Super User Hits: 3073
The Benefits of Accounting for Respondent Heterogeneity in Choice Modeling (1998) Super User Hits: 3034
Comment on Huber: Practical Suggestions for CBC Studies (2004) Super User Hits: 3163
Special Features of CBC Software for Packaged Goods and Beverage Research (2003) Super User Hits: 2975
Predicting Actual Sales with CBC: How Capturing Heterogeneity Improves Results (1999) Super User Hits: 3000
Fine-Tuning CBC and Adaptive CBC Questionnaires (2009) Super User Hits: 4291
How Many Questions Should You Ask in Choice-Based Conjoint Studies? (1996) Super User Hits: 4929
Extensions to the Analysis of Choice Studies (1997) Super User Hits: 2981
Achieving Individual-Level Predictions from CBC Data: Comparing ICE and Hierarchical Bayes (1998) Super User Hits: 2948
Learning Effects in Preference Tasks: Choice-Based Versus Standard Conjoint (1992) Super User Hits: 3056

Want to learn more about conjoint analysis? Use our Interactive Training Module to learn more.

Lighthouse Studio

Lighthouse Studio is our flagship software for producing and analyzing online and offline surveys. It contains modules for general interviewing, choice-based conjoint, adaptive choice-based conjoint, adaptive choice analysis, choice-value analysis, and maxdiff exercises.

Try Lighthouse Studio

  Buy Lighthouse Studio