Sawtooth Software: The Survey Software of Choice

Marcel Lichters

Marcel Lichters

Marcel is a 30 years old Research Associate/ Doctoral candidate at the Otto-von-Guericke University Magdeburg, Germany. Here, Marcel is approaching a Ph.D. at the chair of Empirical Economics and Health Economics. In the past, Marcel completed a B.Sc. in Business Psychology and a M.A. in Business Consulting both at the Harz University of Applied Sciences in Wernigerode, Germany.

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Manuel Trenz

Manuel Trenz

Manuel is fascinated by the question how the Internet and digital innovations transform markets, businesses and society. To dig deeper into this question, he currently pursues his PhD at the University of Mannheim with the aim to build up his toolbox of methods and theories and apply it to generate new insights in this field. Before, he received his diploma in Business Informatics, working at the intersection of business administration and computer science.

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Paul Maia

Paul Maia

Paul Maia is a second-year MBA student at Wharton majoring in Finance and Business Economics and Public Policy. Prior to joining Wharton, Paul graduated from the Instituto Superior Tecnico of the University of Lisbon with a MSc in Information Systems and Computer Engineering, and worked at McKinsey & Co. as a business analyst.

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Grant Recipient Profiles

Check out the profiles of our Academic Grant Recipients.

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Lighthouse Studio

Lighthouse Studio is our flagship software for producing and analyzing online and offline surveys. It contains modules for general interviewing, choice-based conjoint, adaptive choice-based conjoint, adaptive choice analysis, choice-value analysis, and maxdiff exercises.

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