Sawtooth Software: The Survey Software of Choice

Maria Kamargianni

Maria Kamargianni

Maria Th. Kamargianni received a Bachelor of Business Administration from the University of Macedonia in 2007. In 2009, she received a Master on Shipping, Trading and Transport with specialization in Transport. In January 2010 she started PhD studies at the Department of Shipping, Trade and Transport, at the University of the Aegean;

Read More

Matthew Selove

Matthew Selove

Matthew Selove presented his paper, entitled "The Importance of Model Accuracy in Conjoint-Based Product Design" at the 2010 Sawtooth Software Conference while a student at the MIT Sloan School of Management. His paper derives game theoretic results demonstrating that, even if two conjoint models yield the same relative partworth estimates, the more accurate model

Read More

Yun Ying Zhong

Yun Ying Zhong

Yun Ying is pursuing her master degree of hospitality and tourism management at the University of Central Florida. Her main research interests are in the economic and ecological impacts of tourism, tourism product innovation and development, and technology application in hospitality and travel industries.

Read More

Yvonne Kohnle

Yvonne Kohnle

Yvonne is a 28-year-old PhD student in marketing at the University of Konstanz, Germany, which is situated next to the lovely Lake of Constance. Yvonne's research focus lies in the field of sustainability marketing and pricing strategies for sustainable products and services.

Read More

Xinyi Ng

Xinyi Ng

Xinyi is pursuing her PhD at the Department of Pharmaceutical Health Services Research, University of Maryland Baltimore. Her research interests include the use of CBC and MaxDiff techniques to elicit patients’ preferences for different treatment modalities, particularly in the field of Rheumatology. She hopes that her work can eventually facilitate the incorporation of patient preferences into medical decision-making among patients, clinicians, payer and policy-makers.

Read More

Tanja Eiff

Tanja Eiff

Tanja is going to complete her study at Johannes Gutenberg-University of Mainz in Germany this year. Her study path is Media Management (M.A.) and the main courses are media economics, communication and marketing. In addition to her study, she is working for ZMG Zeitungs Marketing Gesellschaft, the central German marketing organization of newspapers.

Read More

Sarah Price

Sarah Price

Sarah is a PhD student in the Faculty of Management at Bournemouth University. The focus of her PhD is on Trust in Public Sector Foodservice. Her background of being a Nutritionist with both experience in Public Health and Hospitality has developed my interest in research in the catering industry.

Read More

Lisa Schwinn

Lisa Schwinn

Lisa is currently completing her Master’s degree in Media Management at Johannes Gutenberg University Mainz, Germany. She is especially interested in media marketing. During her years of study she has been active member of a student initiative for media and marketing, chief editor of an online news portal with emphasis on children and media.

Read More

Julia Mason

Julia Mason

Julia is a first year PhD student in Biology at Stanford University in Palo Alto, CA. She studies marine conservation with Larry Crowder, and hopes to apply scientific principles of how animals and humans utilize marine ecosystems to effective, collaborative management strategies.

Her Research

For this project, she is comparing scientists’ ocean research priorities with those of marine and coastal policymakers, managers, stakeholders, and users. In 2014, Dr. Murray Rudd of the University of York used a Sawtooth Software survey to ask marine scientists worldwide to prioritize a list of important marine research questions, and compared results across disciplines, regions, and demographics. She plans to send a shorter version of this survey to managers and stakeholders (focusing on the United States, initially), and compare results across groups and with scientists. She hopes to identify areas in which scientists can have greater impact on policy decisions, designate priority mismatches that require better communication or alignment, and indicate approaches and questions that merit federal funding. Her goal is to provide marine and coastal managers and stakeholders a voice in the academic literature, and help align marine science research with policy and practice.

Grant Recipient Profiles

Check out the profiles of our Academic Grant Recipients.

View Profiles

Lighthouse Studio

Lighthouse Studio is our flagship software for producing and analyzing online and offline surveys. It contains modules for general interviewing, choice-based conjoint, adaptive choice-based conjoint, adaptive choice analysis, choice-value analysis, and maxdiff exercises.

Try Lighthouse Studio

  Buy Lighthouse Studio