Sawtooth Software: The Survey Software of Choice

Alyssa Martin

Alyssa Martin

Alyssa Martin is currently pursuing a doctorate in Educational Leadership from the University of North Dakota with a higher education emphasis. She is particularly interested in education policy issues—an interest spurred, in part, by her day job as director of Policy Services for the North Dakota School Boards Association.

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Alvaro Enriquez & Andres Paredes

alvaro-andres

Alvaro Enriquez and Andres Paredes are completing their career in Industrial Engineering at the University San Francisco of Quito (USFQ) in Ecuador. The interest in the conjoint analysis research for their undergraduate work came up in one of the classes called New Product Development (NPD) where Conjoint Analysis (CA) is used in the process and the traditional method is applied. The lack of academic involvement in this kind of field in the country can give an opportunity to develop and improve tools like these in the industry.

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Charlene Walters

Charlene Walters

Charlene completed her PhD in Business Administration/Marketing at Northcentral University in Prescott Valley, AZ and her MBA in Management at St. Thomas University in Miami, Florida.  She is an Assistant Dean of Curriculum at Strayer University and teaches business and marketing courses there as well.

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Grant Recipient Profiles

Check out the profiles of our Academic Grant Recipients.

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Lighthouse Studio

Lighthouse Studio is our flagship software for producing and analyzing online and offline surveys. It contains modules for general interviewing, choice-based conjoint, adaptive choice-based conjoint, adaptive choice analysis, choice-value analysis, and maxdiff exercises.

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