Anthony Sampson earned a his B.S. from the U.S. Air Force Academy, and a M.S. from the Naval Postgraduate School, before beginning his current pursuit of a doctorate in Health & Human Performance (Sport Management) from the University of Florida. Anthony's current research interest are in collegiate athletics recruiting, and athlete performance. He currently conducting a conjoint analysis study designed to identify the relative importance of various college attribute/features to high school football players deciding which college to attend. He hopes to increase athletic administrators' understanding of how they can better devise and implement recruitment strategies.